ATHLETE FARM FIELD GOODS
Field
Goods.
Made for the days between the games. Everyday things for the family around the athlete: the sideline, the kitchen table and the ride home.
Product design concepts. Physical samples are still to come.
SHOP BY MOMENT
Where it goes.
Each piece belongs to a part of a family’s sports week.
The sideline
For the long Saturday in the bleachers and the cold morning before the first game.
Explore collection ↗
The kitchen table
For the conversation after practice, when there is finally time to ask how it went.
Explore collection ↗
The ride home
For the bag in the back seat and the question that can wait until the car is quiet.
Explore collection ↗THE PROPOSED FIRST COLLECTION
Perspective you can carry.
Inspect each design. Every piece is a concept; pricing and availability have not been set.
Read · Concept edition
The Athlete Farm Almanac
Six fields of college-sport perspective, written as questions a family can use at home.
Proposed details
Proposed hardcover almanac with a cloth-wrapped cover, the embroidered shield on the front board and a ribbon marker. Ten chapters, field notes after each field and a family workbook. Trim size, paper and binding need printer proofs.
Write · Concept art
The Almanac Notebook
A place for a parent’s questions, the athlete’s own words and a note for next season.
Proposed details
Proposed lay-flat notebook with dot-grid pages, a field-meeting page each week and a pocket at the back. Paper weight, page count and cover material need samples.
Write · Concept art
Field Conversation Cards
A deck of questions drawn from the six fields, small enough to keep in the glove box.
Proposed details
Proposed deck of uncoated cream cards in a kraft tuck box printed like a seed packet. Each card carries one question from a field and a few lines to write on. Card count, stock and print method need proofs.
Wear · Concept art
The Field Cap
The embroidered shield on a washed olive cap that can survive a season of bleachers.
Proposed details
Proposed six-panel washed cotton twill cap in olive with the embroidered Athlete Farm patch on the front and an adjustable back strap. Fabric, patch size and closure need samples.
Wear · Concept art
The Sideline Tee
The shield on simple collegiate cotton for the family standing behind the fence.
Proposed details
Proposed heavyweight cotton tee with a printed shield on the chest. Colorways, fit and print method need garment proofs.
Wear · Concept art
The Early Game Crewneck
A heavy cream sweatshirt for the seven a.m. start that nobody scheduled for parents.
Proposed details
Proposed brushed-fleece crewneck in cream with the embroidered shield patch on the chest and ribbed cuffs. Fabric weight, fit and patch placement need garment proofs.
Carry · Concept art
The Bleacher Blanket
An olive and orange plaid wool blanket that rolls up with a leather strap.
Proposed details
Proposed woven plaid blanket in olive, orange and cream with a leather carry strap and the shield patch on one corner. Fibre, size and strap hardware need samples.
Carry · Concept art
The Practice Bottle
An olive steel bottle with the shield, for the drink that gets forgotten in the car.
Proposed details
Proposed insulated stainless steel bottle in matte olive with a cream cap and carry loop. Capacity, coating and food-contact suitability need supplier data and samples. No temperature rating is claimed.
Carry · Concept art
The Practice Tote
A canvas tote for snacks, a spare shirt and the notebook that rides along.
Proposed details
Proposed heavy canvas tote with the farm-and-patch identity. Canvas weight, handle length and print method need samples.
QUESTIONS
Before you ask.
Can I buy any of this?
Not yet. Every item here is a design concept. Nothing is for sale, and there is no preorder or waiting list.
When will Field Goods be available?
Pricing and availability have not been set. Physical samples come first, and we will only list a product after it exists.
Are these photographs of real products?
They are concept art made to show the proposed designs. The almanac is a Blender/Cycles visualization of the concept edition.
Why does a parenting show have goods?
Each piece is meant to keep a good question nearby: on the sideline, at the kitchen table or in the car on the way home.
No score required.
Nothing here grades a child. Every piece is meant to make room for a better conversation.
Start with the almanac ↗